SEO Specialist
Link Development
January 2013 - February 2014
As the sole SEO professional in a large-scale tech company with over 100 developers, I played a pivotal role in shaping and implementing SEO strategies for major clients, including Orange Telecom and the Abu Dhabi Government. My unique position allowed me to bridge the gap between technical development and digital marketing, driving significant results and cost savings.
Responsibilities
- Conducted in-depth SEO/SEM analysis for Orange Telecom, resulting in implementation of testing strategies that saved the company approximately $500,000
- Developed compelling pitch decks to successfully integrate SEO into the company's new digital media offering, expanding service portfolio and revenue streams
- Spearheaded SEO training initiatives across the company, elevating the overall digital marketing capabilities of the organization
- Played a key role in the hiring process for the company's current SEO specialist, ensuring the continuation of high-quality SEO services
- Managed SEO strategies for high-profile clients including Orange Telecom and the Abu Dhabi Government, tailoring approaches to meet the unique needs of both corporate and governmental sectors
Key Achievements
- Saved Orange Telecom approximately $500,000 through strategic SEO/SEM analysis and testing strategies
- Successfully integrated SEO best practices into the development process, ensuring technical implementations aligned with marketing goals
- Demonstrated the tangible value of SEO through significant cost savings and improved digital performance for major clients
- Elevated the company's digital media offerings, positioning it as a comprehensive digital solutions provider
- Built internal SEO capabilities through training and strategic hiring, setting the foundation for long-term SEO success within the organization
Skills
SEO StrategySEM AnalysisDigital MarketingTechnical SEOTraining & DevelopmentBusiness DevelopmentClient ManagementStrategic PlanningCost OptimizationTeam Building