Digital Marketing with a twist of mad science
I help brandslistentransformlearngrow
Not your average digital marketer since 2000
I turn digital chaos into strategic brilliance. When I'm not boosting conversions or cracking SEO algorithms, I'm probably overthinking if my dog's diet is working.
Expertise:
SEOSEMAnalyticsStrategyGrowth
500+
Projects launched
into the digital stratosphere
into the digital stratosphere
20+
Years making
digital marketing look easy
digital marketing look easy
50+
Global brands with
stories worth telling
stories worth telling
Professional Experience
My Journey
Head of Performance Marketing ANZ
SharkNinja, Sydney
2024 - Current
Founder & Managing Director
skillshift, Sydney
2022 - Current
Head of Growth Marketing & SEO
eBay (Gumtree Group), Sydney
2022 - 2023
Digital Optimization Lead, Global
humm Group, Sydney
2021 - 2022
Experience Director & National SEO Lead
Resolution Digital, Sydney
2016 - 2021
Senior SEO Specialist MENA
Resolution Media, Dubai
2014 - 2016
Digital Media Manager ME
OT Ventures, Cairo
2012 - 2014
Digital Media Specialist MENA
Carat, Cairo
2009 - 2012
Digital Media Specialist
MediaHub, Cairo
2006 - 2009
Web Designer & Developer
B Studio, Cairo
2000 - 2006
Brands I've worked with
These are some of the brands I've enjoyed working with. Click on any brand to learn more about my experience.
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Let's talk
Let's start the next chapter in your digital experience journey.
Ready to transform your digital presence? Whether you're looking to boost your SEO rankings, optimize your digital marketing strategy, or need consultation on your next big project, I'm here to help.